I create custom strategic communications plans to help you meet program/business/organization goals.

A strategic communications plan outlines and coordinates various communication methods to achieve specific results.

First, we discuss where you are and where you want to be. I will then review any existing research and will suggest additional research if necessary

From there, I begin planning. The strategic communications plan will include:

  • situation
  • objectives
  • audience
  • strategy
  • tactics
  • timetable
  • budget
  • evaluation

I may be available to oversee plan implementation as well, or assist with internal skill development and provide ongoing support.

Often, I will recommend a web presence strategy as part of the overall communications plan. I partner with Digital Giants to provide digital strategy and marketing services.